Are you dreaming about developing your own beauty products?

Get instant access to expert guidance and learn how to transform your beauty brand dream into a real product line inside this 60 minute Product Development Masterclass.

Product development is an incredible adventure. You can ask anyone who has been through it, and they'll tell you how exciting it is to see your product on store shelves and in the hands of customers (especially when those customers aren't just friends and family.) 

But how do you make it happen? 

Some people might say "it's complicated", but does it need to be?

There are 4 key stages of beauty product development that every pro follows to breeze through the journey from idea to launch.  

Two of the biggest hang ups for new beauty product entrepreneurs are: 

• How to be strategic in getting from idea to market
• Not wanting to throw money away

I get it, starting a business is not a small decision, and you want to make sure that you're putting your money in the right places as you make your way through this new and exciting adventure of building your own product line. 

I've been there. It's hard to know where to start because it seems like everyone you talk to is asking for money.

From formula development to manufacturing to marketing... Where do you start? 

Start by getting strategic. The first thing you need to do is understand the bigger picture of product development. If you don't know where you're headed and what you need to get done, how can you possibly know where to put those hard earned dollars?

I have a framework that I have used to develop hundreds of beauty products without the ambiguity and overwhelm. I like to keep things simple and break product development into 4 stages. I call it the Beauty Product Blueprint. Following this strategy, the actions you take in each stage will build upon each other until you have achieved your vision.

Inside the Product Development Masterclass, I walk you through all four stages.  

WHAT WILL I LEARN DURING THE PRODUCT DEVELOPMENT MASTERCLASS?

As a product development expert, I will guide you through the ins and outs of the 4 stages of the Beauty Product Blueprint and help you understand the process that is used by professional beauty brands.

WHAT WILL I COME AWAY WITH?

• You'll be clear on the exact steps you'll need to take to bring your beauty product to market. 
• You'll ditch the overwhelm and feel excited to move forward with product development.  

By the end you'll have more than just an overview of what it takes to bring a product to market. You'll have more clarity on where you're at in the process and what stage you should tackle next.

WHY SHOULD I BUY THIS MASTERCLASS?

💄You've tried to develop products on your own, but you need more guidance.

💄You've got a million product ideas, but you need help figuring out where to focus your energy.

💄You're new to product development, and want to have the best chance at success right out the gate. 

As a product development expert, I've developed hundreds of beauty products that have collectively done over $100 Million in sales. Inside this Masterclass, you'll be expertly guided through the exact process I have used to achieve this.   

HI, I'M LAUREN. 

I’ve had the privilege of creating and launching hundreds of beauty products—everything from cosmetics to skincare and beauty tools—that have gone on to sell over $100 million.

As someone who’s been in the trenches at multiple startups, I know firsthand what it takes to turn an idea into a thriving product. I’ve seen the difference between brands that succeed and those that get lost in the shuffle, and I’ve been through the highs and lows that come with it all.

The truth? When I first got into the beauty industry, I had the technical know-how, but I didn’t realize how much more it would take to actually break into the space. Navigating vendors, mastering the ins and outs of development, communicating with stakeholders, and getting everything aligned—it was a lot to figure out alone.

That’s why I created the Beauty Product Blueprint. I developed it because I remember wishing I had someone to guide me, someone to give me the real roadmap. This program is exactly that—a clear path, real support, and the industry insights I wish I’d had to keep things moving forward without the guesswork.

If you’re ready to bring your beauty idea to life, join me in this Masterclass. I’ll walk you through the exact steps I use to turn concepts into market-ready products. Let’s take your idea from spark to shelf—together.